IMD Beer: Night Time.

IMD Beer: Night Time.

Front view IMD Beer Night Time Back view IMD Beer Night Time IMD Beer: Night Time Gin and strawberry flavoured beer Logo IMD Beer: Goodiebag with logo IMD Beer: Night Time Crown

Branding - Graphical Design


We had to invent our very own type of beer and we had also the assignment to look for a target audience by choice. I made a beer with gin and strawberry. So it's more a cocktail type of beer. My target audience are mainly female bon vivants (who enjoy life) who are often found in a bar or lounge.

  • Graphical
  • Branding
  • Design Atelier 2
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